Dear Broker

I am writing to remind you about Aviva Private Clients (APC), Aviva’s exclusive bespoke personal lines proposition to protect your high-net-worth (HNW) client’s valuable assets and meet their specialist insurance requirements worldwide. APC provides exceptional cover for what matters most to your high-net-worth clients.

APC will insure high value homes, jewellery, fine art and other collections. Covering these high-net-worth clients’ assets is delivered through a much broader breadth of cover including high inner limits, additional covers and through a warranty free policy as standard. Your client will benefit from a range of exclusive features;

• Worldwide all risks coverage - to protect your clients’ personal property and liability anywhere in the world on an all risks cover basis.
• 50% contents as standard to give your clients piece of mind that they are covered as they grow the value of their assets.
• Building works cover - Automatic cover up to €250,000 for building works plus €250,000 for construction materials without needing to notify us.
• High single-article limits - Up to €50,000 for unspecified fine art and €30,000 for unspecified jewellery.
• Garden and Landscaping Machinery and Equipment - Market value up to €50,000.
• Market Appreciation cover - To protect against potential rises in value, we can cover specified valuables for up to 150% of the amount insured.
• Providing €100,000 personal cyber cover as standard.
• Legal expenses cover up to €150,000.

APC also cover;

• a broad range of customers from high earning professionals up to the ultra HNW.
• bespoke non-standard properties, multiple risks under one policy i.e. main residence, holiday homes both in Ireland and in EU countries where we have appetite and rentals.
• up to 60 days short term rental of any property insured.

This exclusive proposition is provided by our experienced and expert underwriters who have a solution-focused approach to underwriting high-net-worth business, as every client and their assets are unique. To support these clients, we can provide High-Net-Worth client surveys providing these clients with the knowledge and support to best manage their risk exposures.

APC also provide specialist claims services for our high-net-worth clients including a 24 hours hotline and Personalised claims handling, with a dedicated claims adjustor to help deliver an efficient and hassle-free claims journey.

APC are a specialised team in Aviva who understand the unique requirements of these clients and deliver an outstanding service. APC has gone from strength to strength with the support of you, our partner brokers.

Private Clients is key to our growth

Private Clients is key to Aviva's growth strategy, and we have ambitions to become the number one insurer of high-net-worth clients in Ireland. We have big plans in the private client space, and, with your help, we are keen to raise the profile of this exceptional product and grow our customer base even further.

High-net-worth motor product coming soon

We are delighted to share that we will soon be broadening our proposition with a high-net-worth motor proposition in 2026. We are also investing in our technology to add these products to our e-trade Fast Trade platform, so we’re looking forward to building on our success so far.

Thank you for your continued support. If you have clients who these products would suit or if you would like some more information, please contact your Aviva Business Development Manager.

Yours sincerely

Stephen McGerr

Sales Director

Aviva Insurance Ireland DAC 

Underwriting acceptance criteria applies. Aviva Insurance Ireland Designated Activity Company, trading as Aviva, is regulated by the Central Bank of Ireland.